Content Manager
Your Web site is a 24/7 communication tool. It provides worldwide customers, prospects, partners, distributors and employees with up-to-date information about products and services. Content Manager provides a collaborative environment in which you can manage online corporate communication, marketing and online services.
Description
Content Manager
Content Manager provides a centralised management tool for all content. From user management and Web site publishing, to content creation and digital asset management, Content Manager provides a way to manage the complexity of multiple Web sites, multiple contributors and for multiple languages.
BluePrinting
The internet provides unprecedented opportunities for border-free communication. SDL Tridion’s BluePrinting technology is at the heart of Content Manager. It provides a clear separation of content and layout and the ability to reuse content in multiple channels.
Enterprise ready infrastructure
Content Manager is standards-based and can be integrated into your existing infrastructure. Content Manager provides centralised user management that is fully integrated into your existing corporate directory (LDAP, Active Directory, and Windows Domain). Content Manager uses standard database as a content repository (Microsoft SQL Server and Oracle Server) allowing you to easily integrate with existing systems.
For more information download our Technical White Paper from the download centre.
Enterprise class content management
In addition to creating, managing and publishing Web sites, Content Manager can adapt to external communication needs and internal processes. Content Manager provides:
- An easy-to-use browser-based user interface
- Structured XML content
- Multiple Web site management technology
- Version management for all content
- Scheduled and dynamic content publishing
Integrated workflow processes
Workflow allows you to define specific activities so that those who need to be involved in an approval or work processes have the opportunity to contribute. You can tailor workflow processes to match your processes and apply these processes to any Content Manager item, from content to coding.
Benefits
Global Web site management
Content Manager uses SDL Tridion’s BluePrinting™ technology to allow you to reuse and adapt content, layout, and other functionality for different pages and Web sites. This ensures that your organisation can address worldwide target audiences in different regional Web sites and channels.
Multi-purpose
Many business units can add targeted content for customers and prospects. Content Manager provides flexible, robust, and synchronised communication capabilities for brand management, campaign roll-outs, online customer support and direct customer contact.
Centralised access, local enablement
Providing centralised control may be too restrictive when addressing locally relevant content to local target. With Manager you can provide both centralised and local content for multiple Web sites.
Flexible
Content Manager adapts with your organisations changing requirements to reflect your organisation’s content needs, business processes, roles and structure.